Using Metametrix to see the intersection of brand and UX

Smart Hive is a strategic creative consultancy that uses data to create better user experiences. Smart Hive uses Metametrix to find unique, differentiated insights about their clients, their customers, and our culture in general, to…

Metametrix Pioneers A New Approach To Cultural Analytics

With a rapidly changing world, challenges for brands and agencies seem to multiply. Just when you’ve got your footing on the social media landscape, you need to climb AI and blockchain.One thing that won’t change…

Trends for 2018: #3 Tech Reckoning

[Article edited 6/19/18] At the start of the year, we published Trends for 2018: The Upside-Down, Tech Reckoning, Time’s Up, Citizenship on Forbes.com. To read the full report, click here. We’re digging into each one…