Marketing and research budgets are fluctuating with the rest of the current economy. With this kind of uncertainty consumer researchers are looking for solutions to boost innovation and product development while keeping an eye on…
PANDEMIC: ANALYZING BEHAVIORAL CHANGE- WEEK 3
Field Period: April 11 – 17, 2020 THIS ISSUE’S FOCUS: FOOD SUPPLY HOW CONCERNED ARE OUR PARTICIPANTS ABOUT FOOD SCARCITY? We asked participants how difficult certain food items are to find, what substitutions/changes they’ve made…
PANDEMIC: ANALYZING BEHAVIORAL CHANGE–WEEK 2
PROJECT OVERVIEW Metametrix has teamed up with qualitative market researchers, Insight Safari, to build a real time view of the rapidly changing consumer landscape. Each week we engage a panel of 500 Americans of various…
