• February 23, 2020
  • // Mary Meehan

Plant Based Food Alternative Growth Drivers

We are very excited to be collaborating with Sivo Insights to unlock deeper consumer understanding around different products, categories and demographics. Marilyn Weiss, their Chief Innovation Officer, conducted this recent study incorporating analysis from Metametrix.…

  • July 7, 2019
  • // Mary Meehan

Millennials: Generation Pet

By Natalie Haynes, Contributor According to Forbes, there are now more households with pets than children in the U.S. (70% vs. 66%), and we are increasingly pampering our pets with activities and luxuries formerly reserved…

  • March 14, 2019
  • // Mary Meehan

Aging In Place

By Natalie Haynes, Contributor I write this as a researcher, but also as a daughter with a mother “aging in place”. And I leverage technology every day to help her stay at home. It’s great…

  • January 27, 2019
  • // Mary Meehan

So What Next? : Choose Your Own Adventure

By Natalie Haynes, Contributor You run an analysis, get results, and now what? What are your next steps based on what you’re hearing or reading? Any tool is a starting point, and often, the next…

  • August 24, 2018
  • // Mary Meehan

BACK TO SCHOOL TRENDS: DON’T BE LATE

By Natalie Haynes, Contributor As any professional stock trader, marketer, or dating coach will tell you, timing is everything. Identifying a cultural trend early can be wildly valuable, and one example of Metametrix doing this quickly and…

  • August 15, 2016
  • // Mary Meehan

Health: How experience-based Pokémon Go changed the game

You may capture a Mewtwo (or two) or even evolve a Pikachu. But are you lowering your heart rate? Are you increasing your daily step count? Are you staying emotionally centered? When Metametrix Data looked…