We are very excited to be collaborating with Sivo Insights to unlock deeper consumer understanding around different products, categories and demographics. Marilyn Weiss, their Chief Innovation Officer, conducted this recent study incorporating analysis from Metametrix.…
So What Next? : Choose Your Own Adventure
By Natalie Haynes, Contributor You run an analysis, get results, and now what? What are your next steps based on what you’re hearing or reading? Any tool is a starting point, and often, the next…
Socialism’s Siren Song: Why Socialism Is Supported By More Americans Than Ever Before
FROM THE FOLKS WHO BROUGHT YOU THE WEEKEND Capitalism has always been one of the big scenes of the American Dream. And though now that dream is dwindling, the free market, and all that comes…
BACK TO SCHOOL TRENDS: DON’T BE LATE
By Natalie Haynes, Contributor As any professional stock trader, marketer, or dating coach will tell you, timing is everything. Identifying a cultural trend early can be wildly valuable, and one example of Metametrix doing this quickly and…